Builtwise Constructions are experts in Design & Construct, specialising in Commercial, Industrial and Retail facilities – in layman’s terms, they design, build and fit-out big sheds and they know all the angles to ensure a quality result.

Design
Taking inspiration from the angle of the ‘B’ icon of the existing logo, a new brand identity has been created for Builtwise Constructions that is bold, dynamic and contemporary. The consistent application of the angle/wedge-shape, along with strong use of the primary brand colour and the introduction of the typeface Myriad Pro, all come together to create a simple, yet powerful impression for the brand in both digital and print applications – from the new website through to promotional videos on LinkedIn, as well as business cards and a complete suite of company documents.

In early 2016, Builtwise Constructions was still using their original website from 2011 – so a new responsive website was commissioned in order to establish their industry credentials and showcase their latest projects. To view the live website visit: builtwise.com.au

The new Builtwise Constructions website was launched on LinkedIn and Instagram with posts created for both company directors to send out to their connections. These posts announced the new website as well as recently completed projects, featuring short videos that highlighted various photographic images and details of each project.

The posts have generated positive responses from industry peers and potential clients and have also increased traffic to the new responsive site.

This was Builtwise Construction’s first foray into social media and has been a positive experience for them which will see on-going promotional activity in the future.