eBrochure for the leasing of flagship retail space

To appeal to international retailers and highlight the opportunity as the last flagship retail space available on Bourke Street in Melbourne's CBD, the name change to 'London on Bourke' was proposed for the landmark London Stores Building located on the high profile corner of Bourke and Elizabeth Streets.

Creative included the new name, logo design, positioning statement and six pages of layout with animated headlines, renders and photography, map and floorpans which brought the opportunity to life.